Healthcare · brand studioCoverage
1 brand and 1 agreed business type. One location, project, collection or programme unless the signed scope states otherwise.
Healthcare / Fix my appointment journey
Fix my appointment journey
The 30-day Hospital Trust & Appointment Experience Pilot: one location, up to two departments—information, templates, enquiry tracker, review responses and a staff handover.
Exactly what is in the starting scope.
- Initial diagnosis and a prioritised improvement sheet
- Up to 2 department pages refreshed and 1 contact/appointment form improved
- Factual corrections to one eligible location profile
- 4 approved informational posts and 2 short video edits from supplied footage
- An enquiry tracker with owner, status and next action, plus 3 administrative message templates
- Up to 20 approved review-response drafts, a recurring-issue tracker and a 45-minute staff handover
Revisions
2 consolidated rounds on the original approved direction. New directions or new factual inputs can change the schedule and scope.
Your inputs
Accurate business details, authorised images and evidence, account access where needed, a named reviewer and an operational contact.
Handover
Final agreed assets, process notes, access ownership and the measurement definitions. Third-party licences are documented separately.
Acceptance
Work is accepted against a working demonstration, failure tests and a checklist agreed at the start—not against a slide deck.
Not included by default.
- Advertising and media spend
- Third-party software and messaging usage
- On-site photo/video production, travel and printing
- Custom applications, large websites or major integrations
- Full-time sales, reservation or reception calling
- Professional legal, clinical, financial or regulatory review
Tested before it is accepted
A demo that works once
is not a system.
Every journey we implement is tested against what goes wrong in real life, with a named owner for each case.
A duplicate enquiry arrives
It is merged and the person is contacted once, by one owner.
The requested slot, item or date is unavailable
The person is told honestly and offered the nearest real alternative.
A message fails to send
The failure is logged and a named person follows up another way.
The assigned staff member is on leave
The enquiry is reassigned automatically to a named back-up.
The customer opts out
Automated messages stop at once and the opt-out is recorded.
A price, offer or detail changes
Every channel is updated from one source, and old offers are withdrawn.
Professional advertising and information rules must be reviewed for the specific practitioner and institution. No patient-acquisition guarantees, clinical claims, patient lists or health-condition targeting are included.
Will you recommend a full rebrand?
Only when the existing positioning or identity is part of the problem. A scoped review can recommend keeping working assets and improving a specific journey instead.
What will our team need to provide?
Accurate business information, approved images, access to relevant accounts, a named reviewer and a contact owner. For healthcare, this also includes evidence and permissions for any professional or product claims.
Can you work with our existing agency or staff?
Yes. The engagement can be scoped around a gap rather than replacing a team. Responsibilities, access and approvals are agreed before work begins.
What is included in the fee?
The agreed deliverables, coverage, revisions and reporting are documented. Advertising spend, software, shoots, custom development and specialist reviews are not assumed to be included.
Can you guarantee conversions or revenue?
No. We commit to an agreed scope, test the journey and report the available evidence. Demand, pricing, competition, client response and the actual service experience affect business results.
What happens to our accounts and assets?
Client accounts should remain client-owned, with role-based access. Final agreed assets and a handover record are included; third-party licences and working-file scope are documented.
Starts with a free audit · reply in 2 working days
A plan built around
your practice.
Tell us your specialty, city and the problem you want to fix. We review how patients find and reach you today, and reply with a scoped starting point—no obligation.