Healthcare · brand studio- Qualifications, registration number and OPD timings
- A recent professional photo or a scheduled shoot
Healthcare / Doctor Branding
Doctor Personal Branding in India
A credible, verifiable professional profile for individual doctors—online and offline.
Who it is for
Consultants, surgeons and specialists—new to a city, starting a practice or joining a hospital—who want patients and referring doctors to find accurate information.
What’s included
- Professional profile page: qualifications, registration number, specialities, OPD timings
- Google Business Profile and directory profiles kept accurate
- Photography and a consistent visual identity for letterheads and signboards
- Educational articles and videos on conditions you treat
- Speaker and conference profile for CME and referral networks
- Review request and response process
Rules we follow
Under the IMC Regulations, 2002, doctors may not solicit patients through advertising or self-praise. Doctor branding therefore stays factual, educational and verifiable—no paid self-promotion, testimonials or claims of superiority. See sources
Which package includes it?
| Package | This service | Detail |
|---|---|---|
| Doctor Package | Included | Profile page, Google profile and directories |
| Clinic Package | Available separately | Profiles for the clinic’s doctors available separately |
| Hospital Package | Included | Doctor profile system for agreed consultants |
“Included” means it is part of that package’s monthly scope. “Available separately” means it is quoted on its own or added to a package. See how the offers compare.
Each doctor approves their own profile.
- Paid self-promotion
- Testimonials or superiority claims
Packages & pricing
Packages that include
this service.
Monthly packages with published starting fees. Every package starts with the free audit, so the plan matches your goals before you pay.
Doctor Package
₹15,000 / month
- Google Business Profile optimisation and weekly posts
- Professional doctor profile page
- 8 educational social media posts a month
- Review request and reply process
- Directory profiles kept accurate (Practo, Justdial…)
- Monthly report: calls, views, reviews
Not included: Paid self-promotional ads for individual doctors (restricted by the IMC Regulations, 2002).
Clinic Package
₹30,000 / month
- Everything in the Doctor Package, for the clinic
- Local SEO and 2 service pages a month
- Google Ads management (ad spend separate)
- 12 posts + 2 reels a month
- Campaign landing page
- Call and WhatsApp tracking
- Monthly review call
Not included: Ad spend (recommended ₹15,000+ a month, paid directly to Google/Meta).
Hospital Package
from₹75,000 / month
- Department-wise SEO and content
- Google Ads + Meta Ads management
- Doctor profile system for the consultants agreed in the scope
- 16 posts + 4 reels a month
- Reputation management and review monitoring
- Enquiry routing and front-desk scripts
- Monthly management report and meeting
Not included: Ad spend, video shoots beyond the monthly plan, and events.
Proposed starting fees in INR, excluding 18% GST and ad spend (paid directly to Google/Meta). Minimum term 3 months, then month to month. Final scope is confirmed in writing after the audit.
Is doctor branding allowed under NMC rules?
Factual information is allowed; soliciting patients is not. The operative rules are the IMC (Professional Conduct, Etiquette and Ethics) Regulations, 2002, because the NMC’s 2023 regulations were placed in abeyance in August 2023. We keep your profile accurate and educational and avoid self-promotion.
I work at a hospital. Can I still build my profile?
Yes. We align your profile with the hospital’s information and approvals, so your name, speciality and OPD timings match everywhere.
Free healthcare marketing audit
See exactly where you are losing patients online.
We review your online presence and share the results on a 20-minute call in Hindi or English. No charge, no obligation, no sales script.
- Google Business Profile and Maps check
- Website speed, mobile and SEO review
- Competitor visibility in your city
- Ads and social media review (if running)
- Reviews and reputation snapshot
- Compliance check on current claims
Keep going
Where to go
from here.
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OpenStarts with a free audit · reply in 2 working days
A plan built around
your practice.
Tell us your specialty, city and the problem you want to fix. We review how patients find and reach you today, and reply with a scoped starting point—no obligation.